Product governance
You’ll find details on our product approval process, target markets, information to support advisers in recommending our products, our approach to fair value, and the outcomes of our assessments.
Target market statements and reasons why documents
Target market statements
Our target market statements support you by explaining the distribution strategy and identify the likely characteristics and eligibility of the customers in the target market.
Reasons why
To help you explain the reasons for recommending a Zurich product we’ve created various paragraphs that describe Zurich and the features and benefits of our products.
Product summaries
Details of our protection products main features and benefits can be found in our product summaries with further details included in the key features, (insurance product information document for Accelerate), and target market statement documents.
Fair value assessments
We regularly review our products to make sure they’re suitable for the target market and continue to deliver good outcomes for customers.
To complete a fair value assessment, we must gather sufficient information to demonstrate that distribution channels do not compromise fair value for customers. If we identify that any distribution activity is detrimentally affecting the product's value, it must take appropriate remedial measures.
Read about our fair value assessment criteria and the outcomes for both our open and closed products.
Supporting our customers
Vulnerable customers
While we may refer to customers as being in vulnerable circumstances, many do not want to be labelled as ‘vulnerable’. That’s why we’ve designed our customer wellbeing guidance to help us prioritise and consider our customers’ wellbeing, just as we do for our employees.
Accessibility
At Zurich UK, we are committed to making our services and websites accessible and easy to use for everyone.
We offer flexible options for receiving information and multiple ways to contact us, so we can meet your, or your customer’s, individual communication needs. If you require something different, please let us know when you get in touch.
Why choose Zurich UK?
- We are a part of the Zurich Insurance Group, which has been helping customers to understand and protect themselves from risk since 1872.
- Our ambition is to provide insurance products and services that make a positive impact on people’s lives.
- We’ve won numerous insurance industry awards – a testament to our commitment to do the best for our customers.
- We’re also making a difference in local communities across the UK, supporting more than 500 deserving causes each year through the Zurich Community Trust.