Key person protection covers a business against loss of profit, replacement costs and its liabilities if a key person were to die or be diagnosed with a critical illness.

Who is a key person?
A key person is anyone whose loss would affect the business’s ability to maintain turnover or generate profits. These may include:
- Company Directors
- Members of an LLP or Partners in a Partnership
- Skilled employees or technical specialists
Why take it out?
When a key person dies or suffers a critical illness they often need to be replaced. The recruitment costs can be expensive and it can take a long time. The loss of revenue caused by the disruption may hinder the business's ability to repay its loans and other liabilities, a responsibility that often rests with its owners. Key person cover helps to maintain the confidence of a business's customers, suppliers, and lenders.
How?
The business must first identify its key people by assessing their skills, knowledge and leadership impact. Each key person's contribution to profit then needs to be quantified. This is combined with replacement costs and the business’s liabilities to determine a suitable sum assured.
To find out more, take a look at our Business Protection guides and sales aids: